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How Much Does Business Coaching Cost in the UK?

By Dr Lewis Haydon

5 min read · Published 21.10.2026 · Reviewed 22.10.2026

How Much Does Business Coaching Cost in the UK?

A business coach in the UK usually costs between £250 and £3,000 a month. Group programmes and online coaching sit at the bottom of that range; one-to-one coaching with an experienced coach, weekly or fortnightly, sits at the top. Executive coaching for senior leaders is often priced by the hour, at around £200 to £450. Most coaches also charge for a first planning or “alignment” day, usually £1,000 to £2,000.

My own prices are published: business mentoring from £800 a month plus VAT, up to £3,500 a month for coaching you and your leadership team. They’re all on the pricing page. The rest of this article is the honest market picture, so you can compare me with everyone else.

What does each type of business coaching cost?

Type of coaching Typical UK cost What you usually get
Free government-funded mentoring (Growth Hubs, local councils) Free A set number of hours with a volunteer or funded mentor. Good for a first sounding board; limited depth and time.
Help to Grow: Management (business schools) £750 (90% government-funded) A 12-module course for owners and managers, over 50 hours of teaching, plus some one-to-one mentoring. Structured learning, not ongoing support.
Online or app-based coaching £50 to £500 a month Recorded content, group calls, sometimes an AI or chat coach. Cheap and flexible; nobody sits at your table.
Group coaching £200 to £1,000 a month A cohort of owners working through the same programme with one coach.
Peer advisory boards (for example Vistage, The Alternative Board) Quoted per group; Vistage’s flagship CEO programme is about $1,380 a month in the US, plus a joining fee A monthly meeting with other owners, chaired by a facilitator, plus some one-to-one time. UK prices vary by group and region, so ask for the full cost in writing.
One-to-one business coaching (franchise or independent) £1,000 to £3,000 a month Regular one-to-one sessions on your business, usually monthly to weekly.
Executive coaching for senior leaders £200 to £450 an hour; six-month programmes from about £9,000 One-to-one coaching on leadership and decision-making, often paid for by the company.

Sources and dates are at the end of this article. Prices are before VAT unless stated.

Why do business coaching prices vary so much?

Four things drive the price, in this order:

  1. How often you meet. A monthly session and a weekly session are different products. Weekly is where the change happens fastest, and it costs more.
  2. Who is coaching you. Someone who has run and owned businesses charges more than someone who has learned a system. You’re paying for judgement you can’t get from a course.
  3. What happens between sessions. Some coaches stop at the session. Others take a call when it matters. Ask which you’re getting.
  4. Whether your team is included. Coaching the owner alone is cheaper than coaching the owner and the people who run the business with them.

What do I actually charge, and what does it compare to?

These are my prices, all plus VAT, each next to something you already pay for:

Price Compare it to
Virtual coffee 30 minutes Bring your biggest scaling question; leave with a straight answer
Business gap analysis £699 About one day of a freelance management consultant (UK average around £620 a day)
Planning day, in your business £2,000 About three days of a freelance consultant, done in one day by someone who owns businesses
Monthly mentoring £800 a month Less than two days of a freelance consultant, for a whole month of mentoring and support
Fortnightly mentoring £1,600 a month About two-thirds of what a junior employee costs
Weekly mentoring £2,500 a month About the same as a junior hire (around £30,000 a year once employer costs are added)
Owner and leadership team coaching £3,500 a month UK executive coaching usually costs £200 to £450 an hour for one person; this covers you and your senior team

Every tier includes wrap-around support between sessions, on Teams, WhatsApp and by phone. I’m a business owner too, so I know what keeps you up at night. Training for your team is included. Planning days happen in person in your business, anywhere in the UK; if you’re in the Midlands, see in-person business coaching in Birmingham and the West Midlands.

Is a business coach worth it?

It’s worth it if the business is held back by you, not by the market. The signs: everything comes through you, the turnover has grown but the profit and your pay haven’t, and you keep meaning to fix the management structure but never get to it.

The honest way to judge it is the cost of not changing, in your own numbers:

  • the profit you leave in the business for another year;
  • the hours you spend doing a manager’s job instead of an owner’s;
  • the cost of one bad hire;
  • what the business is worth when you sell, if it still depends on you.

If those add up to more than the coaching, it pays for itself. If they don’t, you don’t need a coach yet.

How do I avoid paying for the wrong coach?

Ask any coach these before you sign:

  • Do you own a business now? Not “have you ever”, now.
  • Are your prices published? If not, why not?
  • What happens between sessions? Can I call you?
  • What is the minimum term, and how do I leave?
  • Who have you worked with that looks like me? Sector and size, not names.

For the longer version, with the main types of coaching and mentoring compared, read how to find and vet a business coach or mentor in the UK.

Sources

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