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Advice for business owners Answers first, from the owner’s seat.

Each article answers one question owners ask me. Most come from an episode of the Mentor Business Podcast.

Episode 127 · Oct 2026

What Is Split Testing?

What is split testing? How A/B testing works, what a small business should test first, how to run a split test, and how many people a valid test needs.

Episode 68 · Aug 2026

How to Pay Yourself as a Business Owner

How to pay yourself as a business owner: start with your number, then work back through profit, margin, revenue and price so your pay is planned first.

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